Identify the validity of SalesForce lead email addresses with NeverBounce
Identify bad SalesForce lead email data with NeverBounce. When a new lead is created in Salesforce, NeverBounce checks the associated email address to determine its validity. The SalesForce lead is then located in your account by email address and updated with the returned result code - valid, invalid, disposable, catch-all, unknown — in a custom field.
Note: You may need to create a new field inside SalesForce Leads object. We recommend naming the field NeverBounceValidationResult
How this SalesForce-NeverBounce integration works
- Add a new lead in SalesForce
- Zapier sends the email to be verified with NeverBounce
- Zapier updates the existing SalesForce lead with NeverBounce result code in a custom field